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Discover Curious, the first AI-run cafe by Perplexity in Gangnam, Seoul. Enjoy tech-powered ambiance, great coffee, and exclusive perks!
In the heart of Seoul’s trendsetting Gangnam district, travelers will find an innovative hotspot that’s redefining the cafe experience. Perplexity Cafe, officially named “Curious”, is the world’s first AI-driven coffeehouse, operated by the trailblazing search technology company Perplexity. Beyond simply serving high-quality coffee, the cafe invites guests to interact with AI in a sociable and stylish setting, blending digital discovery with Korean hospitality.
At the opening of Perplexity’s “Curious” cafe in Gangnam, Seoul, Morita Jun, head of Perplexity Asia, highlighted the space as a place to spark curiosity and share knowledge through AI. The launch also brought together members of Seoul’s vibrant fashion and creative communities, along with influencers, making it a lively celebration of technology and culture. And, Lee Jung Jae, your favorite Squid Game Player 456, also made an appearance!
A Cafe Unlike Any Other
Curious is far more than your average coffee shop. The concept merges Perplexity’s powerful search engine with an engaging offline environment, making digital knowledge even more accessible for locals and travelers alike. At every table, visitors are encouraged to use the Perplexity app and explore answers to any question—whether planning their Seoul itinerary or diving into K-pop facts—while sipping expertly made drinks.

What sets Curious apart is its ambiance: background music and service flows are dynamically powered by AI, offering a glimpse of how smart technology can transform simple everyday pleasures.






Special Perks for Travelers and Tech Lovers
Travelers who are Perplexity Pro subscribers enjoy special perks, including a generous 50% discount on handcrafted drinks. For newcomers, signing up for Perplexity Pro right in the cafe unlocks a complimentary first month, making it easy to try out the service while unwinding in style.

The Gangnam Location
Located in Cheongdam, on Dosan-daero, Curious finds its home among some of Seoul’s most fashionable boutiques and trendsetting venues. For tech enthusiasts, digital nomads, and curious travelers, it’s an essential stop to recharge both phones and minds.


Why Visit?
- Experience AI-powered hospitality in a relaxed, welcoming setting.
- Discover Perplexity’s search technology firsthand, with expert baristas on hand.
- Enjoy exclusive discounts as a Pro subscriber or new cafe member.
- Immerse yourself in Seoul’s tech-forward culture while enjoying a classic Korean cafe vibe.
Final Thoughts
Perplexity Cafe “Curious” marks a new chapter for Seoul, where innovation and everyday life seamlessly blend. Whether you’re seeking coffee, conversation, or cutting-edge tech, this space proves that curiosity—much like caffeine—can be a daily delight for locals and explorers alike.
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