Everland Korea Theme Park will be conducting another brilliant collab with Japanese iconic IP, Sanrio, for an upcoming 2025 Tulip Festival. If you didn’t get a chance to visit the park last year, make sure to spare some time to visit this iconic flower festival—especially if you’re an avid fan of these adorable Sanrio characters. Why? Because this year, you will be able to witness not only millions of flowers in the festival, but also rare Sanrio characters that have never appeared in previous overseas collaborations. So, what can you expect from this year’s festival? And which elusive Sanrio characters will be making a special appearance at Everland’s 2025 Tulip Festival? Here’s everything we know so far.
Everland Theme Park Korea Returns with More Sanrio Collab for 2025 Tulip Festival
The biggest theme park in South Korea, Everland, will be making another fantastic collab with Sanrio for an upcoming Tulip festival in Spring 2025.
On February 5, the official operator of Everland Korea Theme Park, Samsung C&T, revealed that they would expand the festival’s content using characters from Japanese entertainment company Sanrio to level up this year’s spring festival. This expansion is a follow-up action to the park’s immense success after the first collaboration with the IP last year.
Previously, Everland Korea Theme Park hosted a massive outdoor spring flower festival featuring Japan’s pastel-toned Sanrio characters. This event turned the beautiful flower garden into a large-scale festival with exclusive character-themed merchandise, food, and beverages, making it a must-visit for fans.
As the first-ever large-scale outdoor collaboration for Sanrio in South Korea, the festival has drawn massive success. It quickly became a hit among Generation Alpha, Generation Z, families, and tour groups, drawing widespread attention not only from local but also overseas visitors.
During last year’s Everland x Sanrio Tulip festival in South Korea, the Yongin theme park reported a 10% increase in visitors compared to the festival’s visitors in the previous year. Not only that, enthusiastic travelers were having so much fun at the festival, reporting record-breaking satisfaction scores. The event also generated double the usual online buzz, dominating social media throughout the season.
Everland x Sanrio Festival Collab 2025: Millions of Flowers and Rare Characters Showcase
So, what will Everland Korea Theme Park and Sanrio feature in its upcoming collab for the 2025 Tulip Festival?
According to the initial reveal, Everland will present you with millions of spring flowers in the upcoming festival. You will be able to witness over 100 species of vibrant blooms unfolding in their full glory, creating a mesmerizing floral wonderland that’s nothing short of magical.
Not only that but along with these flowers, you will also witness more rare Sanrio characters joining the collab with Everland in the 2025 Tulip Festival. The three most popular characters, Hello Kitty, My Melody, and Kuromi, will appear alongside Sanrio’s rare characters never seen in any overseas collab before. These characters include Hangyodon, Keroppi, and Usahana.
Visit the 2025 Tulip Festival in Everland Theme Park, Korea, and you will be able to witness your favorite Sanrio characters performing an original dance showcase every day throughout the event.
Introducing Garden Pass – Korea’s First Garden Subscription Program!
Finally, starting in March 2025, Everland Korea Theme Park will also launch Garden Pass, a premium membership designed for nature lovers and garden enthusiasts.
As Korea’s first-ever garden subscription program, Garden Pass offers exclusive access to breathtaking seasonal gardens both inside and outside Everland.
Stroll through the iconic Four Seasons Garden, take in the scenic beauty of Sky Garden Road, wander beneath the golden canopies of the Ginkgo Tree Forest, and experience the serene elegance of Heewon at Hoam Art Museum.
With Garden Pass, every season brings you a new landscape to explore.
Don’t Miss the Magic of Everland x Sanrio Tulip Festival 2025!
Finally, with millions of breathtaking flowers, exclusive Sanrio character appearances, and a one-of-a-kind festival experience, Everland’s 2025 Tulip Festival is shaping up to be an unforgettable event.
So, mark your calendar, gather your friends and family, and get ready to immerse yourself in a world of vibrant blooms and beloved characters. And for those who want to enjoy Everland’s stunning gardens all year long, Garden Pass offers the perfect way to keep the magic alive.
See you at the Tulip Festival 2025!
Everland Theme Park, Gyeonggi
- Address: 199 Everland-ro, Pogok-eup, Cheoin-gu, Yongin-si, Gyeonggi-do, South Korea.
- Phone: +82 3 1320 5000
- Opening Hours:
- 10 AM to 7 PM (Sun – Thu)
- 10 AM to 8 PM (Fri – Sat)
- Website: http://www.everland.com/
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