Korean Air redefines flight safety in their newest videos with a groundbreaking introduction of Rina, an AI character. This innovative strategy significantly shifts from the traditional use of real flight attendants in safety demonstrations. However, the introduction of Rina has attracted varied reactions online, highlighting her influence on aviation safety practices.
Welcome Aboard with Rina: Korean Air AI Innovation in Flight Safety
The airline’s latest flight safety video features Rina, a digitally created character, leading the presentation. Rina provides clear and systematic safety instructions, aiming to engage passengers of all ages. The airline’s vision with Rina is to transform the way safety information is conveyed, making it more interactive and understandable. Furthermore, this initiative is part of a broader strategy, including a virtual Korean Air Safety Lounge that demonstrates safety procedures.
As a virtual flight attendant, Rina graces safety videos on all Korean Air flights. Additionally, the airline’s spokesperson remarked, “Virtual Human Rina is crafted to make the in-flight safety videos informative and enjoyable for our diverse international travelers, enhancing their journey with us.”
Varied Responses to Rina’s Introduction
The AI-driven safety video featuring Rina has sparked a spectrum of opinions. While some passengers appreciated the detailed presentation, others had reservations about the AI element. Discussions often compare Rina’s videos to previous ones, including those with K-pop idols, leading to a lively debate about their impact and appeal.
Also read: The Ultimate Guide to Incheon International Airport
Blending Aviation with Digital Progress
Korean Air is leading the way in revolutionizing in-flight safety videos, utilizing advanced digital technology. The airline aims to make these videos more engaging and relevant, showcasing a unique fusion of aviation expertise and digital innovation. Notably, AI influencer Aitana Lopez gained fame on social media in 2023, and the popularity of Metaverse Entertainment’s virtual pop group MAVE underscores the growing fascination with digital characters in various industries.
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